Valuing a Discord Community
Discord servers are valuable assets. Their worth is determined not just by the number of members, but by how active and engaged those members are.
Key Valuation Factors
- Online Ratio: A server with 10,000 members but only 50 online is worth less than a server with 2,000 members and 500 online. High activity proves a healthy community.
- Niche: Servers in high-value niches like Crypto, Web3, Finance, and Tech often command higher prices per member than general Gaming or Social servers due to higher advertising potential.
Monetization Potential
Revenue can come from selling ad space (pings), sponsorships, paid memberships (via bots or Patreon), and donations.